Abstract:
Disclosure of information related to issues such as ineffective investment and innovation policy and
management system, insufficient amount of attracted foreign and domestic investments, lack of regional programs
in which the tasks of all subjects of innovation policy would be agreed, insufficient budget funding of investment
and innovation activities is determined timeliness of the outlined problem. The development of information
technologies, in turn, has created a situation in which automation is a necessary interface language for increasing
the efficiency of any management process, in particular, training and implementation not only of state financial
policy, but also of business entities as a whole and the activation of investment activities in Ukraine. The article
examines the essence of investment policy and investments, the impact of investment activities on domestic business
entities. The theoretical foundations of the system of instruments of investment policy at the local level have been
studied, given that local self-government bodies differ significantly in terms of their duties and powers from both
central authorities and local state authorities, and therefore need their own system of instruments for the formation
of attractiveness local investments. The issue of internal and external investments is revealed.
Conclusions. The dependence of the success of the domestic economic policy on the attraction of external
and internal foreign investments in the economic cycle is considered. The features of the innovation and
investment policy of companies in the conditions of digital transformations taking place in the state today
are given. The possibility of applying some innovative investment models in domestic practice is considered.
Attention is focused on issues of investment cooperation between Ukraine and the European Union. The
urgent necessity of investing in the business sector at the time of military influence has been proven. The
problems considered in the article are relevant in the modern conditions of the development of the country,
companies and other business entities in the conditions of the need to fully use investment opportunities
through financial investments, the creation of a civilized stock market and the expansion of investment
financing methods and forms. The necessity of establishing an investment policy with the help of partner
interaction of the state, non-state economic management bodies and the subjects of foreign economic activity
is emphasized. This study can become a reference point for Ukrainian business in the near future. Also, the
research can be useful for the authorities, the public and the university environment.